# Identities To maximize the value of analyzing user behavior, events should not be viewed in isolation, as they are often logically interconnected, for example a search leads to a view on a product which leads to a purchase. **Identities**, **segments**, and **traits** allow for the creation of **user profiles**. User profiles enable you to identify all events that belong to a single user and, therefore, map out the user journey, leading to more informative analytics. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://crownpeak.gitbook.io/product-discovery/tracking-and-sending-events/identities.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.